Digital Marketing Musts for Restaurants
A major part of any restaurant’s marketing strategy needs to be focused on social media and digital ads.
The Ultimate Guide to Local SEO
Local SEO, or “search engine optimization”, is the lifeblood of the marketing strategy for every brand.
How to Find Influencers and Bloggers
Dipping your toe in the waters of influencer marketing can be scary. “How do I find the right influencers?” “How do I know how much to offer?” “How do I make sure my money spent was worth it?” We’ve
6 Must-Know Instagram Features for 2022
Going into the new year with an understanding of Instagram’s updated features is the best way to make sure you have a strong social media strategy.
TikTok 101
Welcome to TikTok Academy, class is in session. If you’re a company or brand that wants to tap into this market, here’s a few tips to succeed on the platform.
How to Write a Blog for SEO
SEO stands for “Search Engine Optimization” and it is one of the most crucial aspects of modern marketing every business—from local Mom & Pop’s to multinational corporations.
5 Reasons Why Your Business Needs a Social Media Strategy in 2022
It doesn’t matter if you’re a small local shop or a multinational company, your business needs a strong social media presence in 2022. Social media has become an integral part of our lives in this digital age, with the
The Basics of B2B Marketing
While the general principle of B2B marketing is the same as B2C (create need in your target audience), the market forces and buying patterns are vastly different.
Instagram Giveaways: The Secret Weapon of Organic Growth
There’s no doubt you’ve seen Instagram Giveaways before, and you’ve probably entered a few yourself. They’re fun, easy and don’t require much effort to enter, but the rewards they have for the brands that run them are enormous.
#PSA: Digital Advertising is Crucial for B2B Companies
Digital advertising is a tactic used to drive awareness and education of a product or service with the ultimate goal of generating sales. This is done by dispensing marketing materials across different channels, including paid social media, SEM, SEO,