01 Sep Why Inbound Marketing is Better for Your Business Than Outbound Marketing
No matter what stage of marketing your business is in, it’s important to know the differences between inbound marketing and outbound marketing.
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15 Jul How to Craft a Brand Voice for Your Restaurant
Your mission statement, target audience, and customer interactions will impact your brand voice and bring more business to your restaurant.
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29 Jun Video Content: Why Should Food and Beverage Brands Utilize it
No matter if you are a chain or a small local spot, video content should be a key priority for food and beverage brands trying to grow their influence on social media platforms.
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20 Jun What is User Generated Content and How to Use it in Your Marketing Strategy
UGC is great because it helps spread the word about your brand and can be repurposed to share on your accounts, website or in your business.
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24 May How to Respond to Negative Reviews
Even with consistent 5-star ratings and an outstanding number of positive comments, every business is eventually bound to receive a negative review.
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18 Apr Digital Marketing Musts for Restaurants
A major part of any restaurant’s marketing strategy needs to be focused on social media and digital ads.
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22 Mar The Ultimate Guide to Local SEO
Local SEO, or “search engine optimization”, is the lifeblood of the marketing strategy for every brand.
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04 Feb How to Find Influencers and Bloggers
Dipping your toe in the waters of influencer marketing can be scary. “How do I find the right influencers?” “How do I know how much to offer?” “How do I make sure my money spent was worth it?” We’ve got the answers for you.
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27 Jan 6 Must-Know Instagram Features for 2022
Going into the new year with an understanding of Instagram’s updated features is the best way to make sure you have a strong social media strategy.
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20 Jan TikTok 101
Welcome to TikTok Academy, class is in session. If you’re a company or brand that wants to tap into this market, here’s a few tips to succeed on the platform.
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